This ensemble comedy is about the inner workings of a high-style magazine owned by Jack Gallo, who has hired his quick-tempered but talented daughter, Maya, to write for the publication. Challenging her at every turn is Nina, a vain and superficial former model. Then there's photographer Elliot, a man who is very popular with his portrait subjects as well as other women. completing the core staff is her father's assistant, Dennis, a glorified secretary who is generally disrespectful to one and all.
Smart but wholesome Betty embraces her unique appearance and independent attitude in the cutthroat world of New York fashion. It's amazing how Betty can stay true to herself, no matter how much drama the fashionistas throw her way. With the help of her proud yet far-from-glamorous family from Queens, Betty will continue to have big dreams and deal with any obstacle in her own unique style.
A glimpse into the outrageous lives and loves of those responsible for a global women's magazine.