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The People vs Coke

In 1985, after 99 years, executives decided to change the taste of the world's number one soft drink, Coca-Cola. Secret research proved the majority thought that "new Coke" tasted better. But a consumer revolt on a grand scale was about to take place.

English
  • Originally Aired February 23, 2003
  • Runtime 40 minutes
  • Network BBC Two
  • Created February 26, 2017 by
    Administrator admin
  • Modified February 26, 2017 by
    Administrator admin