Oprah sits down with Starbucks CEO Howard Schultz, who shares the story of his inspiring rise from the housing projects in Brooklyn, New York, to his current role as a global thought leader and innovator.
Howard reveals the leadership lessons he's learned while guiding this iconic brand for more than three decades, discussing how an emphasis on ethics, authenticity and a people-before-profit philosophy helped to grow and sustain his multibillion-dollar company.
Reflecting on his book Onward: How Starbucks Fought for Its Life Without Losing Its Soul, which was number one on the New York Times best-seller list, Howard recounts the story behind the global coffee company's comeback in 2008, when he decided to return as the CEO to help restore Starbucks' core values and its mission to inspire and nurture the human spirit "one person, one cup and one neighborhood at a time."
Oprah sits down with Starbucks CEO Howard Schultz, who shares the story of his inspiring rise from the housing projects in Brooklyn, New York, to his current role as a global thought leader and innovator.
Howard reveals the leadership lessons he's learned while guiding this iconic brand for more than three decades, discussing how an emphasis on ethics, authenticity and a people-before-profit philosophy helped to grow and sustain his multibillion-dollar company.
Reflecting on his book Onward: How Starbucks Fought for Its Life Without Losing Its Soul, which was number one on the New York Times best-seller list, Howard recounts the story behind the global coffee company's comeback in 2008, when he decided to return as the CEO to help restore Starbucks' core values and its mission to inspire and nurture the human spirit "one person, one cup and one neighborhood at a time."
