Throughout the cold war, the Soviet Union dominated as a supplier of arms to the world, rivaling, and sometimes exceeding the United States as a source of global arms exports. With the fall of the Union, the former Soviet arms industry struggled, but the Russian Federation steadily rebuilt its share of the global market, resting on a reputation as a reliable seller of 'rugged, reliable and affordable' weapons to those in the world without the diplomatic alignment, cash, or desire to purchase Western made equipment. By 2014, Russian arms exports started to suffer reverses, damaged by sanctions and being cut off from industrial integration with Ukraine. But the industry survived.