With a population of around 800,000, Niigata City is a thriving metropolis along the Japan Sea coast. Modern architecture and leisure facilities, shopping and sightseeing are some of its attractions. Niigata City is also known for launching new food trends, and is home to many unusual rice-based foods. These pasta noodles are made from rice flour and have a unique, chewy texture. In Niigata you can also feast on sushi made with locally-caught seafood and locally-grown rice.