Weird History Food is launching you to Planet Hollywood. When we look back on the fun novelty restaurants that came out of the '90s, one question, in particular, comes to mind: what happened to Planet Hollywood? In 1996, you couldn't go two feet without bumping into a Planet Hollywood. Today, you have to wonder where the restaurants are hiding. When the movie-themed eateries first hit the scene in 1991, they seemed like an instant success. Diners were drawn in by the fun and weird food, movie props, and the possibility of eating next to their favorite movie stars, like Bruce Willis and Arnold Schwarzenegger. In less than 10 years, though, the franchise closed dozens of locations and nearly collapsed.